PAULA BARRETT
SENIOR COPYWRITER
Creative composition of words, ideas and content. Based in London. Online everywhere.
I’m an award-winning multidiscplinary freelancer with 15+ years experience working with leading brands, organisations and charities, with a client list that includes everything from chocolate bars to luxury cars. I’ve been twice shortlisted as a YunoJuno’s ‘Freelancer of The Year’.
My skills include copywriting and content creation across email, editorial, product, scripts, and social media channels including Instagram, YouTube, Facebook, TikTok, as well as creative, asset production and content planning. I am also adept at using AI including Google Gemini to support ideation, research and creative.
Outside of work, I have a keen interest in art and design, practice reflexology and make ceramics. If we work together, I can bring my cute dog. Select recent projects shown. Please email for full portfolio.
YunoJuno
GOOGLE ARTS & CULTURE
ADIDAS
CHAMPION
META
HENDRICKS GIN
SHELTER
WONDERBLY
RED BULL
ROLLS-ROYCE
YEO VALLEY
AO.COM
LINDT CHOCOLATE
WARNER BROTHERS
AKQA
YUNO JUNO
IMPERO DESIGN
J W THOMPSON
WORK CLUB
ANALOG FOLK
SOCIAL CHAIN
EXPOSURE
IRIS
HYPERLAUNCH
Paula is a firecracker of a copywriter. Whip-smart and quick, she has a natural ability to write copy that feels relevant and topical to her audience.
- WONDERBLY
Paula quickly ramped up and inspired quick confidence, managing a large brand across many channels.
- AKQA (ROLLS-ROYCE)
Paula's a natural copywriter with an impressive ability to flex to different styles and tones.
-IRIS (ADIDAS)